Business cards are one of the most important marketing materials for businesses. However, paper cards are slowly becoming a thing of the past.
And a modern and eco-friendly solution has taken their place. Yes, we’re talking about digital business cards.
If you’re wondering how these digital cards work, learn how to create and use a digital business card.
#1 Choose a digital business card-making app or platform
You first need an app or a platform to create a digital business card according to your needs. There are various options available, both free and paid, that cater to different functionalities and designs.
Mobilocard.com is one of the platforms you can consider, or you can use graphic designing software to create digital business cards on your own. You can also hire a professional to do it for you. Whatever route you choose, ensure it aligns with your personal and professional branding.
#2 Create your digital business card
Once you’ve selected your preferred app or platform, it’s time to create your electronic business card. The process typically involves entering your contact information, like name, job title, company name, phone number, email address, and social media profiles.
You can also include a professional headshot or logo to make your card more visually appealing and memorable.
Almost all digital business card apps offer customization options, where you can change fonts, colors, and layouts that reflect your personal or brand style.
#3 Add interactive elements
One of the best advantages of digital business cards is their interactivity. You can add links to your website, LinkedIn profile, and other relevant online resources.
Furthermore, some platforms allow you to include QR codes on your card. When someone will scan the QR code with their phone, it will instantly save your contact information.
You can insert multimedia elements like videos or presentations to showcase your work or products. This adds an extra dimension to your digital card to make it more engaging and informative.
#4 Customize your card’s appearance
When you share your card with someone, you don’t want it to look generic. Right?
Therefore, take the time to customize the appearance of your card to ensure it reflects your personal or brand identity.
Play around with different colors, fonts, and templates until you find a resonant combination.
But also remember that your card should be visually appealing, not overly cluttered.
#5 Share your card with people
Once you create the digital business card, it’s time to share it with the world. Most digital business card apps make this process incredibly easy. You can send your digital card via email, text, or various messaging apps.
You can use different approaches while sharing your digital card. For example, in a networking event, you can display the QR code to scan, while on social media, you can share your card as a post or add it to your profile for easy access.
#6 Receive and save digital business cards
The beauty of electronic business cards is that they can be received and saved effortlessly. When someone sends you their digital card, you can simply click the link, scan the QR code, or save the contact information to your smartphone’s address book.; No need to manually enter contact details.
It also ensures you have the most up-to-date information, as people can easily update their digital cards whenever their details change.
#7 Follow up and connect
The main purpose of exchanging business cards is to build professional relationships and opportunities; therefore, don’t forget the crucial step of following up and connecting with the person.
Send a personalized follow-up message expressing your interest in connecting or collaborating. Mention something from your conversation to make your message more memorable.
#8 Keep your digital card updated
Make it a habit to update your digital card; otherwise, there will remain no difference between a physical and a digital card. Changing details on paper cards is costly and time-consuming, while doing it on a digital card is free and takes no time.
If your job title, company, phone number, or any other contact details change, update your card accordingly.
Review and refresh your card’s content to reflect your professional status and offerings.
You’re missing something big if you still hold onto that stack of paper business cards. It might be time to consider making a switch to digital business cards.
By doing so, you’re reducing the environmental footprint and embracing a more efficient and modern way of networking and connecting with others in your professional circle.